Jay-Z to Dramatize World Water Crisis in MTV Video Diary

“Most young people are unaware” of the world’s water crisis, but if they knew about the “staggering numbers” of people affected by lack of clean water, they would be moved to act, Def Jam President and CEO Jay-Z said at United Nations Headquarters in New York on Wednesday.

UN Secretary-General Kofi Annan welcomed the help of the internationally known recording star and MTV President Christina Norman in raising public awareness of water scarcity through a new global initiative. LINK